advertising discourages us from being different individuals雅思寫作8分范文

雅思寫作題目

Advertising discourages us from being different individuals by making us want to be or to look the same.Do you agree or disagree?

雅思寫作范文

開頭段

As many people have access to television and the Internet,advertising is becoming an integrated part of the modern life and greatly affect our behaviours.Personally,I agree with the view that these ads tend to make us want to behave in a similar manner.

隨著(zhu)越(yue)來(lai)越(yue)多的人接入電視(shi)和(he)互聯網(wang)，廣告(gao)成為(wei)現代生活的一部分，并在很大程度上影響(xiang)著(zhu)我(wo)(wo)們的行為(wei)。個人而(er)言(yan)，我(wo)(wo)同意以下觀點，即這些廣告(gao)會(hui)讓我(wo)(wo)們的行為(wei)變得越(yue)來(lai)越(yue)相(xiang)似。

廣告影響生活方式

For decades,advertising has been shaping consumers’behaviours with several identical patterns and preventing us from making us a diversified society.A common practice is that marketers try to create new habits for customers who nonstop adopt new lifestyles’concepts.These habits then become the norms of modern life.For example,when people feel tired,they now get familiar with taking an energy drink like Redbull instead of water,which never happened in the past.As a result,modern citizens around the world,at present,love to wear clothes of Gucci,use an iPhone 13,take a Starbucks in the morning and go to McDonald’s for lunch.

幾(ji)十年(nian)來，廣告一(yi)(yi)直在用特定的(de)(de)(de)(de)模式(shi)塑造消(xiao)費(fei)者(zhe)的(de)(de)(de)(de)行為(wei)，并阻止(zhi)我們形成一(yi)(yi)個(ge)多樣化的(de)(de)(de)(de)社會。一(yi)(yi)種常(chang)見的(de)(de)(de)(de)操(cao)作是，廣告者(zhe)試圖為(wei)不(bu)停接受新生活概念的(de)(de)(de)(de)消(xiao)費(fei)者(zhe)創造新的(de)(de)(de)(de)習慣(guan)。這些(xie)習慣(guan)隨后成為(wei)現(xian)(xian)代生活的(de)(de)(de)(de)日常(chang)。例如(ru)(ru)，當人們感到疲憊時，他們習慣(guan)于喝(he)諸如(ru)(ru)紅(hong)牛一(yi)(yi)類的(de)(de)(de)(de)功能飲料(liao)而不(bu)是水。這一(yi)(yi)點在過(guo)去不(bu)會出現(xian)(xian)。這樣一(yi)(yi)來，如(ru)(ru)今(jin)全(quan)世界的(de)(de)(de)(de)人們都喜(xi)歡穿古馳(chi)的(de)(de)(de)(de)衣服(fu)，使用iphone的(de)(de)(de)(de)手機(ji)，早(zao)上喝(he)星巴克的(de)(de)(de)(de)咖啡，并去麥當勞吃午餐(can)。

廣告影響潮流

It is also clear that adverts often take advantage of the images of celebrities to make the audience conduct themselves in the same pattern.Because people usually take some superstars as their role models,letting them see ads involving these famous people would give rise to the desire to buy the same products or to react in the same ways.In other words,if they do not use those products,they might feel that they are just old-fashioned ones.For example,when XXX–a Chinese famous singer–becomes a representative for a cosmetic product,thousands of women immediately think of buying that product,not because of the quality of itself but the fact that they want to look like her.

顯然，廣告也會(hui)利用名(ming)人形(xing)象(xiang)讓(rang)其(qi)觀眾(zhong)采用相(xiang)同的(de)(de)行(xing)為(wei)模式。因為(wei)人們(men)往往將一些明星當作自己的(de)(de)偶像，讓(rang)他(ta)們(men)觀看(kan)包含這些明星在內的(de)(de)廣告會(hui)使(shi)(shi)他(ta)們(men)產生(sheng)購買相(xiang)同產品或者做出相(xiang)同行(xing)為(wei)的(de)(de)想(xiang)法。換句話(hua)說，如果他(ta)們(men)不使(shi)(shi)用這些產品，他(ta)們(men)可能會(hui)覺得(de)自己落(luo)后與時代。例如，當XXX，一位(wei)著名(ming)的(de)(de)中國(guo)歌手代言一款化妝(zhuang)品時，數千名(ming)女性立刻想(xiang)要買它，不是(shi)因為(wei)產品自己的(de)(de)質量，而(er)是(shi)因為(wei)他(ta)們(men)想(xiang)要看(kan)起來像她。

結論

In conclusion,the rise of advertising is an irresistible trend,and this movement apparently prevent from being different individuals.

總(zong)的(de)來說(shuo)，廣告的(de)崛起是無法阻(zu)擋的(de)趨勢。它明(ming)顯(xian)阻(zu)礙人們成為(wei)不(bu)同的(de)個體。

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